Strategic Planning // What is the most important thing you want to accomplish in 2020?
- Business Objectives
- Service Blueprint
- Experiments for 2020
Design Thinking Techniques
- Lean UX Canvas
- Headline of the Future
- I Want, I Wish, I Might
Client
Year
2019
Establish Future Mindset
Headline of the Future
Solving the business problems for today requires us to look into the future and define success. The goal is to elevate the level of thinking and ideas away from what’s possible today to opportunities that feel uncomfortably exciting because they feel far away in the future.
Capture Business Outcomes
Lean UX Canvas
The content of the workshops is confidential, but I can speak towards the my general approach. I used a variation of the Lean UX Canvas from Jeff Gothelf to help guide participants towards business outcomes.
- It’s a facilitation tool for cross-functional teams designed to create a customer-centric conversation about the work the team is doing
- The goal was to help the team focus on “why” they’re doing the current work
Strategic Planning Workshops
June – September 2019

Synthesize Findings
Theme Mapping
The raw data capture of workshop findings, meeting notes and casual conversations presented a challenge for playing back the findings to all stakeholders. We decided that a theme bias visual would help everyone understand the relevant themes in proportion to their business units.